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Introducing Outhire Campaigns

Launch targeted recruitment campaigns to reach the right candidates.

Outhire Team
2024-11-20
6 min read
Introducing Outhire Campaigns

Today we're launching Outhire Campaigns, a powerful new feature that helps you reach the right candidates with targeted recruitment advertising.

What Are Outhire Campaigns?

Campaigns allow you to promote your open roles across multiple channels with sophisticated targeting, all managed from a single dashboard.

Key Capabilities

  • Multi-channel distribution - Job boards, social media, display ads
  • Advanced targeting - Demographics, skills, behaviors, interests
  • Budget optimization - AI-powered spend allocation
  • Real-time analytics - Track performance and optimize

How It Works

Step 1: Create Your Campaign

Start with your open role:

  • Select the position to promote
  • Set your target audience
  • Choose distribution channels
  • Define your budget

Step 2: Configure Targeting

Reach the right candidates:

  • Skills and experience
  • Location and commute radius
  • Industry background
  • Current job titles
  • Education level

Step 3: Set Your Budget

Flexible spending options:

  • Daily or total budget
  • Cost-per-click or cost-per-application
  • Channel allocation preferences
  • Automatic optimization

Step 4: Launch and Monitor

Track results in real-time:

  • Impressions and clicks
  • Applications and quality scores
  • Cost metrics
  • Channel performance

Benefits

Reach Passive Candidates

Go beyond job boards to find talent not actively searching:

  • Social media targeting
  • Display advertising
  • Content recommendations
  • Retargeting

Improve ROI

Smarter spending through:

  • AI-powered optimization
  • Performance-based allocation
  • Channel comparison
  • Quality signals

Save Time

Simplify recruitment advertising:

  • Single dashboard management
  • Automated optimization
  • Integrated analytics
  • Easy reporting

Better Targeting

Find the right candidates:

  • Skills-based targeting
  • Behavioral signals
  • Lookalike audiences
  • Custom audiences

Getting Started

Prerequisites

  • Active Outhire account
  • At least one open position
  • Budget allocation approval

Launch Your First Campaign

  1. Navigate to Campaigns from the main menu
  2. Click "Create New Campaign"
  3. Select your role and configure targeting
  4. Set budget and launch

Best Practices

  • Start with clear goals - Know what success looks like
  • Test and learn - Start small and optimize
  • Monitor regularly - Check performance daily at first
  • Iterate continuously - Adjust based on results

Pricing

Campaigns are available on all Outhire plans:

  • Starter - Basic targeting, 2 channels
  • Professional - Advanced targeting, all channels
  • Enterprise - Custom audiences, dedicated support

Contact sales for specific pricing information.

Success Stories

Early customers are seeing results:

  • 40% more applications from targeted campaigns
  • 25% lower cost per qualified applicant
  • 3x improvement in application quality

What's Next

We're continuing to enhance Campaigns with:

  • Additional channel integrations
  • Enhanced AI optimization
  • More targeting options
  • Advanced reporting

Get Started Today

Ready to reach the right candidates? Log in to your Outhire account and create your first campaign.

Questions? Contact our team at campaigns@outhire.ai.

OT

Written by

Outhire Team

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